Hi. I’m Karen Steenekamp — an accomplished freelance graphic designer and prepress production artist. My specialties and passions are logo, package, and print design. At the same time, I enjoy all types of design and prepress projects. Additionally, I have a knack for writing taglines, headlines, and romance copy.
The dedication to my career is true to life; through observations, feedback, and professional training, I aim to stay creative, current, and cultured with design trends, techniques, and emerging ideas.
Most importantly, I dedicate quality time and meaningful thought to my client’s projects. Whether it’s a one-off project or ongoing requests, I am grateful for the shared opportunities, relationships, and successes.
When I’m not in the studio, I enjoy spending time with my husband and two pups. Other interests include fitness, board sports, flexitarian cooking, gardening, watercolor painting, collecting art and vinyl, and forever advocating for vulnerable animals and the natural world.
SKILL LEVELS:
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SERVICES AND CAPABILITIES:
Graphic Design: brand development, logo design, CPG packaging (food, beverage, supplement, product), advertisements, sell sheets, spec sheets, FSCIs, coupons, POP displays, brochures, signage, trade show booths, web banners, social media graphics, other communication media, including resizing and reformatting imagery, brand book literate
Prepress Production: proficient in all printing methods, including offset, digital, flexo, and screen • ink specification for 4-color process, Pantone, special color inks, spot/flood varnishes • a complete understanding of die lines for flat, folded, and 3D materials
Technical: fluent in Illustrator, Photoshop, InDesign, Acrobat, Dropbox, Google • familiar with Word, Excel, PowerPoint, WordPress, Asana, Teamwork, MS Teams, Miro, Sketch, Slickplan • Mac platform
Additional Services: FDA labeling and nutrition literate (food, beverage, supplement) • copywriting (tagline, headline, romance) and copy editing
CHARACTERISTICS:
Personable, reliable, insightful, empathetic, attentive, resourceful, detail-oriented
CLIENT PROFILE:
Approachable professionals who understand the essentials of effective collaboration while mindfully targeting goals for purpose-driven marketing
Small businesses and large companies — including startups, non-profits, ad agencies, and marketing professionals
EDUCATION AND TRAINING:
Wesleyan University: Pre-College Fine Arts
Paier College of Art: Fine Art, Art History, Graphic Design
Sacred Heart University: Graphic Design, Liberal Arts
The Art Institutes: Visual Design
Denver Art Museum – Classes: Fine Art Watercolors
Boulder Digital Arts: WordPress Beginners • UI/UX Design
School of Visual Arts NYC: Design • Risograph Printing Session • Purpose-led Marketing
CURRENT TRAINING: 2023 spring course: Digital Practices for an Integrated Advertising World (evening, online – School of Visual Arts)
AVAILABILITY:
Upon request
REFERENCES:
Upon request
DESIGN COSTS:
Design costs vary depending on the depth and scope of the project.
Contact me for a FREE COST ESTIMATE today.